Bhutan has unveiled a new tourism strategy focusing on cultural circuits, eco-friendly trekking routes, and village-based homestays.
Officials said the initiative is designed to preserve Bhutan’s heritage while boosting foreign exchange earnings. The “high-value, low-volume” policy remains, but the government hopes to balance exclusivity with more diversified options.
For Bhutanese media, this highlights national economic diversification. For Indian and regional platforms, the story fits into cross-border tourism interests as more Indian travelers seek short-haul international destinations.